Business development idea for WordPress development agencies/solo developers - ManageWP

Business development idea for WordPress development agencies/solo developers

If you are a web development company specialized in WordPress development and you are looking to expand your business, here is an idea how you can almost automate the influx of quality leads. As with any idea, this will work very well in the beginning until saturation in the market, as nobody seems to be doing it currently.

1. Subscribe to updates from sites that promote newest startups.

These are sites like:

just to name a few.

Product Hunt

Since WordPress is the most widely spread web publishing platform on the Earth, chance is that some, if not most of them, will need to interact with WordPress platform at some point.

This is where you jump in.

2. Check out if their service needs some kind of WordPress integration. With time you will develop an instant ‘feeling’ for it. By integration I mean for example if it was Digg they would need a Digg button for WordPress. Then find their contact and get in touch, offering to develop their WordPress integration.

Here is an example.

Going to ProductHunt just now, I found about Venngage – service to help create beautiful infographics and publish them online. Bingo! Seems like a service that would benefit from having a WordPress plugin.

This should not be too hard to do for them, but you will have something they don’t – expertise and time for developing in WordPress. If you are really good, you will also have recognition in the WordPress community which you can leverage in your pitch as a way for their startup to gain more traction and users.

Although this might be seen as cold calling at first, it does not need to be if you present the case seriously and there is obvious advantage of having a WordPress plugin for their service.

There are literally hundreds of startups launched every day so with this strategy you should be able to produce a healthy stream of deals.

3. Once you get going there are all sorts of things you can be doing. For example you can up-sell them a corporate/news blog. They will need to have one at certain point, and you will be ideal to make it for them as you already have understanding of their brand and service.

Beauty is that startups usually need these kinds of things badly but never have enough time or resources to devote to it – which can make you or your company an ideal pick.

Vladimir Prelovac

Vladimir is the Founder of ManageWP, and is a frequent contributor to the WordPress community - in the form of numerous plug-ins, tools, WordCamp talks and a book by the title WordPress Plugin Development.

5 Comments

  1. bb

    Nice lead, at some point, if not all, most firm will need a WordPress dev firm or administrators…

    Cheers.

  2. Amit Ramani

    A very novel idea. However, this means that the startups have to be currently using WordPress on their sites, correct? Or did I not understand something clearly?

    1. ManageWP

      No, they do not need to be using WordPress. But they still might need WordPress plugin/integration for their service.

      1. Jasa Web Design Murah

        I like build website using wp , because there’s a lot of useful plugin , so easy to manage

  3. elmalak

    A really nice idea!
    Thanks for sharing.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

Over 27,000 WordPress professionals are already using ManageWP

Add as many websites as you want for free, no credit card required. Sign up and start saving time!

Have questions? Get in touch!

Over 27,000 WordPress professionals are already using ManageWP

Add as many websites as you want for free, no credit card required. Sign up and start saving time!

Have questions? Get in touch!

Over 27,000 WordPress professionals are already using ManageWP

Add as many websites as you want for free, no credit card required. Sign up and start saving time!

Have questions? Get in touch!

Over 27,000 WordPress professionals are already using ManageWP

Add as many websites as you want for free, no credit card required. Sign up and start saving time!

Have questions? Get in touch!