How to Quickly and Easily Create an Official Page for Your WordPress Plugin - ManageWP

How to Quickly and Easily Create an Official Page for Your WordPress Plugin

How to Quickly and Easily Create an Official Page for Your WordPress Plugin

If you want your free WordPress plugin to be a success, you have to engage in a little promotional work.

Whilst is a great resource for plugins (despite the fact that improvements could be made), you are not likely to launch a successful plugin simply by uploading it. There is a whole load of noise out there, with tens of plugins being released every single day. How effectively you present your plugin has a major impact on its popularity.

That is something we discussed in a recent article: How to Increase Your Download Rate on However, you shouldn’t limit your plugin’s exposure solely to I believe that any plugin developer who is serious about promoting their plugins should have their own official site.

With that in mind, today I want to demonstrate how you can create an official page for your WordPress plugin with very little time or effort required.

Do the Groundwork

When it comes to creating a great official page for your WordPress plugin, all of the work is done up front. If you have prepared a solid readme.txt file for your plugin’s page on, the majority of the job is already complete.

I cannot stress how important it is to produce a top-notch readme.txt file. We covered a lot of what you need to get right in our article on download rates in, but in addition to the information contained on the main page, you should work on the following:

An example of how a readme.txt file should look can be found here. Once you have finished it, you should run it through the readme.txt validator tool.

Use the Groundwork

Once you are satisfied with your readme.txt file and have uploaded it to, the bulk of the work is done. We are going to reuse all of the information included within that file on your official plugin page.

The next step, rather fittingly, is to download a plugin: Plugin Info. In a nutshell, this plugin allows you to pull all of the information contained within the readme.txt file of any plugin on, and reproduce it on your own site using simple short codes. Just like this:

Plugin Info

If you have put together a good readme.txt file, everything you need for your official plugin page will have already been written. And the best thing is, the data pulled via Plugin Info is updated every hour, which means that whenever you upload a fresh readme.txt file, your official page will be automatically updated. Update one, and you update both.

There is nothing in your readme.txt file that cannot be utilized for your official page using Plugin Info – even screenshots can be included. The full list of shortcodes that you can use are listed on the plugin’s official page.

Here’s a quick demo I put together using my plugin, Easy Tweet Embed:

Plugin Info
Plugin Info
…becomes this.

The above screenshots give you a pretty good idea of how easy it is to create an official plugin page with Plugin Info, as well as how much time you can save (both now and in the future) by using it.

That’s It!

As you can see from the above, once you have put together a solid readme.txt, there is only a little bit of work left to do. If you’re a plugin developer, tell us – have you always put effort into your readme.txt file, or is it something you have neglected? Do you believe in promoting your plugins, or do you simply upload them and see how they fare? Let us know in the comments section!

Creative Commons photo courtesy of billaday

Tom Ewer

Tom Ewer is the founder of He has been a huge fan of WordPress since he first laid eyes on it, and has been writing educational and informative content for WordPress users since 2011. When he's not working, you're likely to find him outdoors somewhere – as far away from a screen as possible!


  1. Peter

    Great post. Putting together a useful official plugin page is always something I’m going to squeeze in later, but I never seem to do – in large part because it means I have to put some thought into what will go there. I was totally unaware of the Plugin Info plugin, which looks very cool.

    1. Tom Ewer

      Glad you like the look of it Peter :)

  2. Rhys | WP Email Capture

    Hmmm… interesting thoughts Tom.

    I know you used it as an example, but I try and put more effort into plugin pages. The issue being is that if the copy/description is being copied from WordPress, then the chances of that page being indexed at all within Google will be low due to it being duplicate content. One way I find to change up the content a wee bit is with the Changelog, changing it from being first > last iteration on WordPress to last > first. That seems to work.

    But yes I’d probably go into more description, maybe even a little more salesy, on my own site, rather than on WordPress.

    Still, good article :) – can see a lot of use for the Plugin Info page, in particular the download count and the rating.

    1. Tom Ewer

      Hey Rhys,

      If nothing else, you can use all of the content available in your readme.txt as a basis for your official page, and build upon it.



      1. Rhys | WP Email Capture

        I agree to that :)

  3. Ankur

    Thanks. Nice piece of info.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>