As we know by now, several times a year, Google makes significant, broad changes to its search algorithms and systems aka core updates that undeniably affect our rankings and positioning on search engines. And that is the main reason for us as WordPress professionals, freelancers, agencies or end users, to always be informed and stay ahead of these changes. Imagine not being aware of it so you don’t know what to expect at the moment when there is a huge ranking drop, or a significantly weaker visit to the site? These are precisely the things this Google Broad Core Update tackles.

WordPress project pricing is as diverse and dynamic as the projects you undertake. This article discusses all the nuances and pricing strategies for you as a WordPress freelancer. We aim to provide insights, practical tips, and best practices to navigate this essential aspect of your freelance journey. What exactly does this involve?

Knowing that holiday retail sales are likely to increase between 3.5% and 4.6% in 2023 for the November-January timeframe, according to Deloitte’s annual holiday retail forecast we came up with this Santa’s Checklist Guide: Website Preparation for a Successful Holiday Season to help prepare yours or your client’s site ON TIME 😊

Making sure your WordPress site ranks well on search engines is critical for any online marketing strategy. Many Search Engine Optimization (SEO) factors affect the positioning of your posts and pages in search results. Backlinks can be one of the most confusing but also one of the most crucial.

If you’re looking to take your WordPress game to the next level, we’ve got the very best thing for you to do so. Imagine this: Your WordPress websites look fantastic and work like a charm, leaving your clients thrilled with the results. Well, here’s the secret sauce – data analytics.

If your business isn’t growing the way you feel it should, you might suspect your WordPress website has something to do with it. However, pinpointing the issue can be tricky, which is why you might be looking for outside help to narrow down the source of the problem.

Are you struggling to create landing pages in WordPress that actually convert visitors into customers? If so, don’t worry; you’re not alone! Crafting high-converting landing pages in WordPress might seem daunting, but fear not, I’ll help you master this art step by step.

Developing a strong Search Engine Optimization (SEO) strategy for your WordPress site can help you grow your business and enhance your online presence. However, it’s not a one-and-done process.

One of the crucial steps in fostering strong and lasting relationships with clients is effective onboarding. By setting the right expectations and conducting a seamless project kickoff, businesses can lay the foundation for a fruitful partnership. This article explores why this step is essential and how it contributes to establishing a strong working relationship.

Looking to rediscover the numerous benefits of blogging and unlock the potential to boost your online presence, establish credibility, and attract new opportunities? Here are all the wonderful ways blogging can help you in your business, beyond just online!

Copywriting can seem an intimidating topic to the uninitiated. And whilst it is true that quality copywriting is learned over many years, there are plenty of tips that can quickly get you on the right path.

For Internet marketers and web developers, working on a new website project can provide an exciting feeling of accomplishment. It’s almost like producing a piece of art or constructing a building. You can look at it after it’s complete and admire a job well done.