“Can you make this small change to our website?” How many times have you heard that from a client or some variation and thought, “if they only knew what it took to make that ‘small change’ to their site” or “I wish they could understand the impact of doing what they’re asking”?
After the Christmas hype, and the New Year celebrations, skiing holidays, and endless afternoons cozied up with a hot chocolate, there is one more thing to look forward to this winter. It’s better than your favorite TV show, it’s season 4 of Ask Me Anything.
Whether you are building a website for a client and launching a marketing campaign, or you are just increasing your website visibility and reach, SEO is one of the key things to do. It is perhaps the main factor that can make or break any online business or a blog’s success.
We all know how frustrating it feels when it takes what it seem like forever for a website to load. In fact, according to recent surveys, 40% of the people who surf the web tend to leave a website if it takes more than 3 seconds to load.
Maintenance as a concept isn’t sexy. Who enjoys maintaining their car, or technical appliances, or even taking their skis for a service after a fantastic ski season. In that case, how can we get excited about offering website maintenance as an additional value to our clients, and better yet how do you explain to them it’s essential to their website’s success.
This week our development team pulled out all the stops to make the ManageWP dashboard load time significantly faster. A big part of the ManageWP appeal is creating an efficient working environment, and loading up your websites 3x faster will certainly make you more efficient. No time wasting here.
Offering your clients website maintenance as part of your business gives you a complete new set of opportunities. While 5-20% is a probability of selling to a new prospect, 60-70% is a probability of selling to an existing customer. (Source) According to our 2016 WordPress Website Maintenance Survey 92.5% of ManageWP users offer website maintenance as a service. These businesses have monthly recurring revenue and churn as very important metrics, but it’s not possible to discuss these metrics without thinking about how to provide top-notch support.
A lot of the work our software engineers do goes into making the UI better, customizing our dashboard so that it’s beautiful and practical. Today, I want to go over some of the changes they implemented to make browsing our dashboard neater. You can expect an improved thumbnail and list view, as well as top action bar, now all changeable depending on your screen resolution. Let’s get to it.
We humans are inherently flawed when it comes to money. If it’s a new iPhone or a pair of sunglasses, we’ll dish out $500 in a heartbeat. But if you ask $40 for a year of managed WordPress hosting, a lot of people will look at you like you’ve just insulted their grandma’s crochet skills.