Posts by Will Morris:
-
As a website owner, there will likely be times when you need to shut your website down temporarily. Perhaps you have some updates to perform or plugins to test before pushing your site live. Whatever the reason, it’s essential to know how to turn on WordPress maintenance mode.
-
Guarding your WordPress dashboard against attack is vital. If a hacker manages to log in to your dashboard, they could steal confidential customer data, upload malicious code, deface your website, or even delete it entirely. The stakes are high, so it’s worrying to think that an admin password may be the only thing keeping your website safe.
-
Adding a fully-functioning online order form to a restaurant website takes a lot of work. It’s often easier to upload a nice PDF menu or refer customers to a third-party service instead. However, a PDF menu forces customers to call in for orders, and third-party services tack on fees and raise prices, both of which may lead to fewer sales.
-
When you create a website for a client, their first taste of your work is often the WordPress login page. However, by default, every WordPress login page looks exactly the same. This isn’t exactly a strong initial impression.
-
As a web professional, you’re probably well-versed in the WordPress back end. However, inexperienced users – such as your clients – might not be so familiar. They could find the number of options in the dashboard intimidating, or the WordPress branding and default aesthetics might put them off.
-
Repeat customers are vital for running a successful business. However, it’s easy to become complacent and let these relationships stagnate. If you take your existing WordPress customers for granted, you could be leaving money on the table.
-
It’s impossible to monitor your WordPress website 24/7. However, if something goes wrong, you’ll want to know about it as soon as possible. Without a notification system in place, there’s always a chance your website could be experiencing downtime or running vulnerable code without you realizing it.
-
Images are essential for catching and holding readers’ interest. However, they’re also one of the slowest-loading elements on the web. Poor performance can cause visitors to abandon your site, so overcoming this issue is vital to its success.
-
For online stores, the holiday season is a prime opportunity to boost sales and revenue. However, more transactions mean more customer data coming through, which makes your e-commerce site an ideal target for hackers.
-
Many freelance developers and agencies focus on attracting new clients. However, hanging onto the ones you already have is also vital for building a successful business. You generally have a much better chance of upselling to someone who’s already happy with your work than you do of qualifying a new lead.
-
You’ve put a lot of time and effort into creating your WordPress website and you’re finally ready to move it from localhost to a live site. However, this can be a lengthy process that potentially results in errors. It can be extremely frustrating to complete this final step after all the hard work you’ve already put in.
-
Every day, Google identifies thousands of unsafe websites. If your site appears on Google’s blacklist, then it can have a devastating impact on your traffic, conversions, and Search Engine Optimization (SEO). It can also destroy your brand’s reputation, as loyal visitors may suddenly start to view your website as dangerous.