In most cases, it’s harder to attract a new customer than retain an existing one. However, if you’re going to grow your WordPress agency, you’ll need a steady influx of fresh clients.

There are over 27 million live WordPress websites. While it’s awesome to be part of such a large, active community, the Content Management System’s (CMS) popularity also makes it a prime target for Cross-Site Scripting (XSS) attacks.

Most websites receive the majority of their traffic through organic search. However, in order to be discovered on Google, Bing, or Yahoo, your website needs to actually be in their indexes. If you know how to submit your website to search engines, you can speed up the discovery process.

Your website’s theme is an essential part of its identity. As such, you may occasionally need to swap it out as your focus or branding evolves. However, changing a site’s theme can put you at risk for aesthetic problems and broken elements.

Plugins are a huge part of why WordPress is the world’s leading Content Management System (CMS). However, they also add code to your website, providing more opportunities for vulnerability exploits.

Being hacked is something that no developer or site owner wants to deal with. While WordPress is considered a secure platform, it’s also a target due to its popularity. If a client’s site is hacked, it can compromise users’ personal information, infect their devices with viruses, or even result in you losing your client.

E-commerce is a booming industry. Presently, over 2.8 million stores are currently using WooCommerce at checkout, with searches for related keywords having increased by over 44 percent in the past year. If you sell website maintenance services, you might be wondering how you can most effectively market your skills to the growing pool of online retailers.

Email is a powerful way to connect with your ideal target audience. However, before you can wow potential future customers with your marketing content, you need to convince them to subscribe to your mailing list.

New clients are the lifeblood of your WordPress agency. However, client onboarding can be a time-consuming process that takes away from your more important work.

WordPress now officially powers 40 percent of the web. This popularity means that your WordPress agency has a huge potential audience – but is also facing some stiff competition.

WordPress 5.6 introduced a new auto-updates feature. This promises to help keep your site safe while minimizing your workload. However, it also represents a huge change in how we receive our WordPress updates – and could have serious consequences for your website.

Pingbacks can give you a heads-up when other people are talking about your posts. They can also provide a Search Engine Optimization (SEO) boost through valuable backlinks, and improve your site’s visitor experience. However, pingbacks can also help hackers launch Distributed Denial of Service (DDoS) attacks against your website.