Social Media for WooCommerce: Five Extensions You Should Check Out

Shopping Trolleys

Today’s post comes courtesy of Zack Fagan from StoreYa.

Have you capitalized on the full potential of social media in your WooCommerce store?

According to HubSpot.Com, people are 71% more likely to make a purchase if they got a referral from social media. 77% of B2C companies acquired customers through Facebook (State of Inbound Marketing). 68% of Americans say that social media effects their purchasing decisions (Search Engine People).

The numbers speak for themselves — social media is a must for any business. In this post, I’m going to discuss five extensions for WooCommerce that can help you tap into this tremendous potential.

1. WooCommerce Social Login and Checkout Plugin

If you are looking to increase customer registration, you should definitely consider adding a social login and checkout extension to your WooCommerce store. This extension, developed by Codenegar, is designed to make the registration process for your customers quick and sweet.

All that your customers have to do is log into one of their social network accounts (this extension supports Facebook, Twitter, LinkedIn, Google, and many more) and voila! — they have signed into your store. Once your customer has logged in, their personal account at your store is linked to their social media account.

There are many advantages to using a social login:

Social login graph

The Social Login and Checkout extension enables you to decide where you want the social login to appear in your store: at checkout, on the account page, or even as a sidebar. Additionally, this tool provides you with a graph that shows you which networks your customers registered from.

This plugin is not listed in the WooCommerce store or in the WordPress repository, but it does have a good four star rating in the Envato Marketplace.

Download here.

2. Social Coupon for WordPress

Another great way to utilize social media is through Social Coupons. This extension will not only get your brand more exposure, it will boost your sales at the same time. The way it works is simple: in exchange for liking your brand or sharing your product page, your customers receive a discount on their purchase.

The benefits are clear:

Social Coupon

You can decide where you would like the coupon to appear: on product pages, at checkout, on your homepage, etc. You can also choose what kind of coupon you would like to provide.

The Social Coupon is not available to download directly from a WordPress market place, but it has excellent reviews on the Envato Marketplace, and the customer support is also quite good.

Download here.

3. DVin WooCommerce Wishlist Plugin

Adding a wish list to your store is already a great function, but making that wish list shareable on social networks takes it to the next level. With the DVin wish list extension you can do just that!

DVin enables your customers to create a wish list from your store’s merchandise. They are then given the option of leaving their wish list as private (the list remains on their account in your store), or they can publicize it by sharing it on the social network of their choosing: Facebook, Twitter, or Pinterest. There is also the option to share the wish list with a specific person via email.

A social wish list can do a lot for your brand:

DVin Wishlist

In addition to the great benefits of this extension, it also comes with a lot of personalization features so that you can make the wish list page and wish list buttons fit with your store’s theme. You can also select where you would like the “add to wish list” button to appear: after the “add to cart” button, after the product thumbnail, or after the product summary.

This plugin has strong 4+ star rating and is compatible with the latest version of WordPress.

Download here.

4. WooCommerce Instagram Gallery

As you continue adding more social features to your WooCommerce store, don’t forget about utilizing Instagram as well. The Instagram Gallery is a great tool which integrates Instagram directly into your product pages.

As the store admin, you select specific hashtags that you want to integrate into your store, and then any picture posted to Instagram under that hashtag will appear in your store. Obviously you should advertise to your customers to post their pictures of your products under the hashtag which you selected. This way you can have your fans create a photo gallery of your merchandise for you.

This integration contributes tremendously to your store:

Instagram Gallery

The WooCommerce Instagram gallery is a WordPress plugin that is in the WooCommerce marketplace, so you can be confident that this is a high quality extension.

Download here.

5. StoreYa WooCommerce Extension

Last I want to mention StoreYa’s WooCommerce Facebook shop extension, not just because I work for them, but also because I truly think that this extension can be extremely helpful for your WooCommerce store.

The StoreYa extension’s first feature is it fully imports your WooCommerce store directly to your Facebook fan page. This integration is a simple process that requires no coding (read the WooCommerce to Facebook guide to see how easy it is). Once your store has been imported to Facebook, you can customize it according to your brand’s look and feel, and start promoting it to your fans. This, and all other Facebook store administration, will be done from a separate back office (not from WordPress).

Macklemore Facebook shop

StoreYa also has many social media marketing tools to help boost exposure and sales for your brand including: group deals, scratch and win coupons, “want” and “own” lists, Instagram/Twitter/YouTube tabs for your Facebook fan page, coupon pop deals, and many more.

A Facebook store with marketing functions has obvious advantages for your business:

You can download this extension directly from the StoreYa website or from the WordPress repository, where it has received good reviews.

So what are you waiting for? Add social extensions to your WooCommerce store and start seeing the results!

Zack Fagan is a social media enthusiast who loves all things digital. He is the marketing manager for StoreYa where he spends his days searching for the newest social marketing scoop. Follow Zack on Twitter.

Image Credits: Code Canyon (2, 3), Macklemore, WooThemes, Polycart.

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7 Comments

  1. Alexcoder

    Just try “WooCommerce Promotion Helper” http://codecanyon.net/item/woocommerce-promotion-helper/16323428
    Convince buyers to buy more!

  2. darlene janssen

    I am trying to remove storeya from my wordpress site. I found 2 plugins but it is still controlling facebook on my iphone. If you click it it takes wrdpress tro other places. We are just a small shop and cannot afford the monthly fee. It is great. Appreciat your help

  3. Gerry The Jeweler

    Just a heads up.

    The link to the DVin wishlist leads to a removed product page on Codecanyon.

    Great list!

  4. Steven

    This is a great list. But there’s on feature that I’m still hunting for:

    A GOOD post-purchase social sharing tool, so that the order confirmation page (thankyou.php) gives the customer the ability to easily share about their purchase on Social media as well as by email.

    AddShoppers has something that does this, but I’d rather have an extension/plug-in than pay for some SAAS.

    Suggestions?

  5. William

    Great plugins. I like the idea of the social coupon in particular. Reciprocity is the best policy 😉

  6. Niki

    1. WooCommerce Social Login and Checkout Plugin – does it exist?

  7. Jonty

    Surprised you bothered to include ‘WooCommerce Social Login and Checkout plugin’ given that the general sense of feedaback over last two months has been utter crap. Did you bother reading that before you decided to spruik them on your website? ManageWP, which is such a great service that I pay a lot for, only does itself a disservice by promoting poorly supported products. Please consider this before reviewing any products. This post was published on Feb 12, 2014, however the negative feedback on their CodeCanyon thread goes back considerably longer. #poorform

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Add as many websites as you want for free, no credit card required. Sign up and start saving time!



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